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IAB Connected Commerce Summit: Data Collaboration and Incrementality
Video
Empower Your First-Party Data Strategy to Drive Better Business Results
Case Study
AbbVie Reimagines Marketing for Pharma with Safe, Privacy-Focused Data Collaboration
Case Study
Sky Zone Doubles Audience Reach and Gives Business a Big Bounce
Webinar
Improve Customer Reach and Elevate Experiences in Pre-Rx Stage of Life Sciences
Case Study
U.S. Bank Connects its Customer Data Across the Ecosystem to Boost Engagement and Maximize Marketing
Case Study
Hershey Raises the Bar on Media Measurement
Case Study
Target’s Retail Media Network Partners with LiveRamp to Drive Collaboration and Innovation
We always talk about how no one knows our customer as well as we do. We needed resources, support, collaboration, and partnership. LiveRamp was able to check all those boxes for us.
The partnership between Pinterest and LiveRamp has been invaluable. The integration with LiveRamp enables us to ensure that our partners are able to find the right people on Pinterest that are actively in market for the products or services that they're advertising for.
The old model of running campaigns is too slow for the world that we live in. LiveRamp is a key partner that we work with to help ensure, from a data onboarding standpoint, a privacy standpoint, as well as connecting across the different platforms, we can really move fast.
