1970s Vintage Baume and Mercier "Tie-Dye" Watercolor Ladies 14K Gold Watch The Baume & Mercier brand was established in 1830 by two brothers. Frères Baume" soon Became a major watch company, thanks to the commercial flair and rigorous industrial methods of the two brothers, Victor and Louis-Joseph-Célestin Baume, who strictly Followed their motto: "Accept only perfection. Only manufacture watches of the highest quality. " From the beginning, the objective of the "Frères Baume" company was to make high-quality traditional watches enriched by various technological Breakthroughs of the era; a goal that was reached and exceeded several times over. Baume & Mercier was purchased in 1964 by jeweler and watch manufacturer Piaget. The Piaget ownership contributed to the brand by adopting the Greek letter Phi and its associated Golden Ratio as symbols for Baume & Mercier. Piaget also provided technical expertise in the form of ultra-slim movements. Watches from this period are often found with Piaget movements. When Ca