How To SaaS

In episode 8 of the Private Equity Value Creation Podcast, we spoke with George Rossolatos, CEO & Managing Partner of Canadian Business Growth Fund, about the pitfalls of aggressive revenue targets and growth timelines. We explore how portcos can balance early profitability vs. high-burn rates, the benefits of longer holding periods, and why creating a more realistic approach to growth trajectories is beneficial. Tune in for more of George’s insights --> https://lnkd.in/eDCDbSUe

In episode 14 of the Private Equity Value Creation podcast, we’re covering micro-investing with Andrew Pierno, Co-Founder at XO Capital. XO Capital’s fund hones in on small, single-purpose SaaS businesses that larger investment firms usually ignore. But for the three-person investment team at XO Capital, these businesses present a blue ocean of opportunity—if they can be scaled with limited resources. Tune in to learn how the XO team does it --> https://lnkd.in/e_5K6VZp

💡 Unlock Growth and Efficiency in B2B Companies 💡 On this episode of the Private Equity Value Creation Podcast, Shiv Narayanan interviews Chirag Shah, Growth Partner at Wavecrest Growth Partners. What you’ll learn: ✅ Identifying the most impactful growth levers for scaling revenue. ✅ Optimizing pricing, sales strategy, cross-selling, and upselling. ✅ Retargeting go-to-market strategies and leveraging M&A for growth. ✅ Key metrics every company and investor should monitor for value creation. Ready to unlock game-changing strategies? Dive into the full article below 👇 #PrivateEquity #B2BGrowth #ValueCreation #GoToMarketStrategy

Missing revenue targets can be a symptom of three things in high-growth SaaS companies: 1. Lack of relevant messaging at different stages of the buyer's journey 2. Lack of proper, segmented pipeline being delivered to sales reps 3. Lack of experience in certain parts of the sales process on the rep’s part If the issue is #1, get marketing to help fill in the content gaps. If it’s #2, review how you segment the market and feed your team leads. If it’s #3, focus on improving training, coaching, and support for your reps. Hear more about driving sales efficiency with Matt Gallagher, Portfolio CRO at Hg Capital, in this episode of the podcast --> https://lnkd.in/e9gyYnjz

Do you really know how well your go-to-market activities are performing? It's almost impossible to make effective value creation decisions without comprehensive data on your sales and marketing functions. In this week’s episode of the Private Equity Value Creation podcast, Shiv speaks with Scott Stouffer, CEO and Founder at scaleMatters, about: 1️⃣ scaleMatters’ Data-First Manifesto, and their approach to analyzing and auditing clients’ data. ⚙️Why it’s so important for companies prioritize data infrastructure work. 📈The most important dashboards and metrics you need to make the impactful decisions and how to design those dashboards. 💰How to connect initial investment to each metric and ROI And much more. Listen now on your favorite podcast platform --> https://lnkd.in/gAke57Qb

Data is an ongoing problem for companies, regardless of size. But if you want to have efficient, profitable growth, data is also a huge value creation lever that’s just waiting to be used — in the right way. This week, Shiv sits down with Scott Stouffer, CEO and Founder at scaleMatters, on the Private Equity Value Creation podcast, to discuss all things data – data hygiene, data infrastructure, and the insights that come from data to make those important value creation decisions. Stay tuned… the episode drops tomorrow.

If you want to improve your sales team’s performance, here’s some advice from Vinny Prajka, Partner at JMI Equity: keep them focused on one market segment. “Context switching is hard. It’s hard for a customer. It’s hard for a sales rep,” he says. “Spending more time replicating what you’re doing is a lot easier for your salesperson.” Turn your sales reps into experts in one area, and they’ll outsell your competition. Are your sales team members focused on specific industries, company sizes, or use cases? (p.s. Learn more about how to train and structure your sales organization for success in our insightful chat with Vinny on the podcast --> https://lnkd.in/gq9rjHqz)

How much should churn influence your decision to acquire a small SaaS solution? ⚖️ In our chat with Andrew Pierno, Co-Founder at XO Capital, a micro equity fund, he acknowledges it can be hard to turn around an asset where churn is outpacing growth. “I would take lower growth over high churn any day,” says Andrew. However, investors don’t have to be turned off by retention issues. In fact, there’s a “goldilocks zone” of acceptable churn that indicates a business may still be viable. Here are a few instances where low retention rates may not be an investment dealbreaker: 1. The business is young (under 2 years old) and hasn’t had time to truly see LTV. 2. The team hasn’t experimented with pricing to see what the market will bear. 3. The solution is in a niche market with higher churn rate benchmarks. 4. If the churn issues are obvious and easy to fix—like simple product bugs. Tune into this episode of Private Equity Value Creation for more insights into micro-investing --> https://lnkd.in/e_5K6VZp

Episode 14 of the Private Equity Value Creation podcast is all about hidden gems. 💎 We chatted with Andrew Pierno, Co-Founder at XO Capital, about how to find and grow small—but potentially profitable—businesses that traditional VC and PE firms often overlook. Modest MRR or missed VC growth targets don’t mean that a SaaS company isn’t valuable. In fact, micro-investing in a small number of solutions can be a successful business model—if you know how to identify high-potential assets. Listen to the latest episode of Private Equity Value Creation to learn more about XO Capital’s investment thesis, growth tactics, shared service model, and more --> https://lnkd.in/e_5K6VZp

🚀 Want to know the secret sauce behind skyrocketing enterprise value ? On this episode of the Private Equity Value Creation Podcast, Shiv Narayanan sits down with Chip Baird, Managing Partner at GreyLion Capital, to explore GreyLion’s innovative LIFT strategy (Leadership, Investment, Flexibility, Technology). 💡 What’s in it for you? ✔️ Discover how identifying leadership gaps and holding new hires accountable can drive enterprise value. ✔️ Learn why a flexible capital structure is key to navigating macroeconomic challenges. ✔️ See how reinvesting earnings can fuel accelerated growth. ✔️ Understand how technology can be transformed from a cost center to a powerful value creation tool. 🎧 Don’t miss this deep dive into strategies that are reshaping the private equity landscape. #PrivateEquity #ValueCreation #Leadership #Podcast #GrowthStrategy