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| Company type | Private |
|---|---|
| Founded | August 2007[1][2] |
| Founder | Alvin Hung |
| Headquarters | San Mateo, CA, United States |
Key people | Gary Lipkowitz (COO) |
| Services | Video production |
| Website | goanimate |
GoAnimate (formerly stylized as Go!Animate until 2013) is a cloud-based platform for making animated business videos. It allows users to develop both narrative videos, in which characters speak with lip-sync and move around, and video presentations, in which a voice-over narrator speaks over images and props, which may also move around. GoAnimate provides users with drag-and-drop tools[3] that the company's website indicates can be used to access thousands of character models, backdrops, and other assets to create scenario-based videos – like political videos[4] depicted during the 2012 presidential campaign.[5] Scholars and students also use the product to combine audio files from historical moments with animated re-creations.[6] GoAnimate is written in ActionScript3, using Adobe Flash, but on a blog post in late October 2015, it was announced that it will migrate to HTML5 starting on January 4, 2016,[7] which all nonbusiness themes will not be compatible to HTML5.
History
GoAnimate was founded in 2007 by Alvin Hung.[1][2] It originated from Hung’s desire to create an animated story for his wife, evolving to an animated video production tool.
In September 2013, GoAnimate relaunched with a new look, new features, and the removal of GoBucks and GoPoints. The Video Creator was renovated in October 2013, and the Character Creator was renovated in late November 2013.
In January 2015, GoAnimate relaunched with a new layout, with the removal of the GoPlus subscription.
In February 2015, GoAnimate collaborated with Wix to make a Video Maker application for its website creation service.
In April 30 2015 at 11:59 PM, the Facebook login option was removed.
In July 2015, GoAnimate removed all social features (excluding sharing).
In October 19 2015, GoAnimate announced the switch to HTML5. This will also come with the removal of themes created within 2007 and 2012 (more specifically, non-corporate and non-business themes).
Free trial
In 2014, GoAnimate introduced a free trial for new members, which allows people to use the features seen in GoPublish for 14 days. After it expires, users will be allowed to upgrade to GoPublish or GoPremium. If they don't, the videos and characters the users created will be permanently removed. Videos uploaded during the free trial have a "GoAnimate free trial" watermark in the middle.
Criticism
On September 15, 2014, DomoAnimate, a website made for the discontinued "make your own website" option of GoAnimate, shut down. Users are now redirected to GoAnimate for Schools when they search for DomoAnimate. On that same day, GoAnimate removed commenting private videos to all basic users.
The free plan ended on November 26, 2015. This means all basic accounts will be disabled.
References
- ^ a b Sciacca, Annie (August 16, 2013). "Alvin Hung: Founder & CEO, GoAnimate". Entrepreneur profile. San Francisco Business Times. Retrieved November 25, 2013.
- ^ a b "Who we are". About GoAnimate. goanimate.com. 2012. Retrieved November 25, 2013.
- ^ Ganci, Joe. "Go and Animate with Go!Animate". Learning Solutions Magazine. The eLearning Guild. Retrieved March 26, 2013.
- ^ Johnson, Abby. "Look Out Politicians – Animated Videos Just Got Easier To Make". Web Pro News. Retrieved October 18, 2011.
- ^ Cavna, Michael (October 17, 2011). "GoAnimate goes political: You can make and post your own election-season cartoons". Washington Post. Retrieved October 17, 2011.
- ^ Barnes, Robert (October 22, 2014). "The Supreme Court's devotees go DIY". Washington Post. Retrieved February 4, 2015.
- ^ "HTML5 Is Coming!".
External links
- Official website
- Official website (for schools)