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Monetization
Google Play Apps & Games
Tips, trends, and industry thoughts for app and game developers building businesses on Google Play.
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Monetization
Google Play Apps & Games Team
in
Google Play Apps & Games
Apr 12, 2023
4 Tips for Finding and Engaging Mobile Players in the US
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55
1 response
Scott Gordon
in
Google Play Apps & Games
Apr 7, 2022
5 ways in which top app developers make the most of Play Billing
Improving reach, retention, and…
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18
Ashnil Dixit
in
Google Play Apps & Games
Nov 5, 2021
Experiment with localized items and characters
Driving payer conversion in India and Southeast Asia —…
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24
1 response
Maria Reis
in
Google Play Apps & Games
Jul 15, 2021
Engaging players and unlocking spend in Spanish speaking Latin America
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38
Ashnil Dixit
in
Google Play Apps & Games
Jun 28, 2021
Increase engagement and distribution using local events and holidays
Driving payer conversion in…
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67
1 response
Ashnil Dixit
in
Google Play Apps & Games
Mar 10, 2021
Collaborating with local payment partners to drive awareness and conversion
Driving payer conversion…
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101
1 response
Vesna Doknic
in
Google Play Apps & Games
Dec 1, 2020
Churn: acting before it’s too late
Tactics for establishing clear churn predictors based on Google…
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32
1 response
Google Play Apps & Games Team
in
Google Play Apps & Games
Sep 1, 2020
Best practices to expand your payer base in India and Southeast Asia
Discover tips to help you find…
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64
2 responses
Adi Haddad
in
Google Play Apps & Games
Aug 21, 2020
Switching focus to in-app purchases — how to transform and diversify your revenue streams
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51
1 response
Chetan Maddipatla
in
Google Play Apps & Games
Jun 12, 2020
The user journey: disengagement and reactivation
Part 4 of 4: User journey guide for Google Play apps…
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68
