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Develop your audience
Use data to grow and understand your audience, shape your content, and keep your visitors engaged.
Start building your audience
Understand and grow your audience with analytics, surveys, and tools.
Increase your site traffic
Use Search, newsletters, social sharing, and ads to attract more visits.
Keep visitors engaged
Engage and retain visitors by using article recirculation, videos, and Core Web Vitals.
Periodico AM: Asserting Locality and Immediacy
Local newspaper in Mexico innovates to better reach their audience.
Google Search Console
Improve your performance on Google Search
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
Publisher Center
Reach new audiences and avid news readers on Google News
El Sol de México: Aligning Processes with Audience Needs
Participating in the Lab was key in their progress to strengthen their Audience Strategy.
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
Manorama Online 2.5: Enhancing User Experience
Developing an Enhanced Interface and Experience on Web and e-reader platforms
A Legacy of Ink, A Future of Inclusion
Mainichi Shimbun's Pursuit of Diversity in Japanese Journalism
Tuoi Tre Newspapers’ Data-Driven Evolution
A Vietnamese news publication personalized their reader experience through content analysis and data integration.
DEI from the Heart of Japanese Journalism
How Kyodo News is Transforming Diversity
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Google Search Console
Improve your performance on Google Search
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
BurdaForward app offers refreshing approach to news fatigue
German media group provides critical information while limiting harmful triggers.
Transforming Social Followers to Subscribers
How The Daily Aus was able to turn social engagement into sustainable growth
A new audience with online video news bulletins
The West Australian launches “Up Late with Ben Harvey”, in partnership with Google
Dong-A Ilbo increases engagement through improved UX
Dong-A Ilbo’s revamped website focuses on reader readability, convenience and personalisation.
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Unlocking Video Success: The ABP Live Story
48% New Viewers, 43% More Views, 100M+ Minutes
Publisher Center
Reach new audiences and avid news readers on Google News
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
A new audience with online video news bulletins
The West Australian launches “Up Late with Ben Harvey”, in partnership with Google
Engaging 7NEWS audience through live sport
A distinctive digital destination for millions of fans at 7NEWS.com.au
Customer Data Platform (CDP) enables content personalization
Indian Express Sees Early Success with Data-Driven Personalization
ACM grows Audience Engagement and Search Traffic
Innovative AI-assisted SEO and Personalised Content Recirculation boost engagement
Amar Ujala's Gamified News Boosts Engagement & Loyalty
Gamified News Experience Fuels 44% Growth in First-Party Data and 14% Increase in Loyal Users
French newspaper grows international audience
Le Monde harnesses AI translation to launch an English-language edition, boosting readership and engagement worldwide.
Dong-A Ilbo increases engagement through improved UX
Dong-A Ilbo’s revamped website focuses on reader readability, convenience and personalisation.
Creating a more user-centric news experience
Il Sole 24 Ore’s new site search function helps users find more in-depth information.
Account linking improves engagement and retention
News Corp Australia subscribers with Google-linked accounts have better engagement and retention
BurdaForward app offers refreshing approach to news fatigue
German media group provides critical information while limiting harmful triggers.
Hankyoreh doubles user engagement by revamping mobile app
Redesign the mobile app with personalized content to strengthen the membership
Sanoma steps up account personalization
Finnish media brand boosts user engagement with My News Service features.
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