Brand pillars design

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Moda Operandi Brand Refresh - WNW Post Modern Branding, Moda Operandi Branding, Colour Palette Graphic Design, Supergraphics Branding, 70s Branding Graphic Design, 60s Branding Graphic Design, Bold Color Palette Brand Identity, Layout Editorial, Retail Logo

In collaboration with Lotta Nieminen and the in-house team, we repositioned Moda Operandi’s identity for a modern market. We developed a confident visual voice that embodied a high-end playfulness and reflected Moda’s role in contemporary luxury. We worked to expand the three corner-stones of the new brand – shape, colour and beskpoke typography – to create an inspiring and distinctive experience across all brand touchpoints. To launch the new brand, we captured Moda as a portal into…

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