Create a customizable display project
When you want to share different messages depending on where the ad appears or who the audience is, create a customizable display project.
Learn how to use swappable elements to customize your ad, then get started by selecting from the templates available in Ads Creative Studio. If you have an HTML5 display ad built in Google Web Designer with the Brand Awareness schema, you can also upload the HTML5 media bundle to use as the basis of a new project.
- About swappable elements
- Create a customizable display project from a template
- Create rules and add display variants
- About display rule signals
- Create display variants
- Review your display project
- Create display variants and assign rules offline
- Assign variants to rules offline
- Create or edit variants in bulk
- Edit an exported display project