The diagnostics hub offers a central location to find information about conversion measurement features, their statuses, and actions you can take to improve them. The diagnostics hub provides actionable insights and recommendations to ensure you have the proper foundation for measuring conversion events with Campaign Manager 360. Utilize its insights and recommendations to ensure your measurement setup is efficient, robust, and delivers the most accurate data.
The following alerts are provided at the advertiser level:
- Floodlight Activity Tag Format: This alert will notify you if any Floodlight activities are using legacy tag formats (iframe, image). We recommend updating to the global site tag (gtag) format for improved click through conversion attribution capabilities and compatibility with future industry standards. Learn more about the Google tag.
- Enhanced Attribution: This alert will notify you if your Floodlight configuration does not have Enhanced Attribution enabled. When enabled, Enhanced Attribution enhances measurement accuracy by appending a DoubleClick Identifier (DCLID) to all landing page urls. This signal is used to strengthen click through conversion attribution using the Google Tag or Google Tag Manager for attribution. These tagging solutions make it possible to gather a click ID (DCLID, GCLID) and use it for more accurate attribution. Learn more about Enhanced Attribution.
Get started with diagnostics
You can access the diagnostics hub directly from the Trafficking component of Campaign Manager 360, at the advertiser level.
- Access the diagnostics hub: From the Trafficking component of Campaign Manager 360, click Diagnostics from the left menu.
- Review the recommendations: Review the information presented in the diagnostics hub to learn about any issues.
- Take action: Follow the instructions and recommendations provided to optimize your measurement setup. Alerts include a call to action that provides instructions.
