About booking leads in Local Services Ads

Note:
  • This feature is currently available only in the US. 
  • Some verticals are available in California and Florida only.
  • This feature isn't available for healthcare.

How it works

The booking feature allows customers to:

  • Schedule a booking directly through your Local Services ad, giving customers another way to contact you if you can’t pick up the phone.
  • Check your availability and services up front, which helps customers make informed decisions before contacting you.

How to opt in to receive booking leads

You can enable the booking feature through one of our booking partners.

How to manage booking leads

After you've opted in, you’ll manage certain details directly from your booking partner account, including:

  • Managing, rescheduling, and canceling appointments
  • Making changes to availability

For any changes to booked jobs, you should reach out to customers directly to discuss the details of the job.

You’ll still be able to view leads, including leads from the booking feature, in your Local Services Ads lead inbox.

How to opt out of booking leads

If you no longer wish to receive booking leads on Local Services Ads, you can turn off the feature directly in your Local Services Ads account by heading to the Profile and Budge page. 

FAQs

1. I already use the booking feature on my Google Business Profile. What do I need to do to enable the booking link on my Local Services ad?

The following requirements must be met for the booking link from your Google Business Profile to appear on your Local Services ad:

  1. You are a verified Local Services Ads provider  
  2. You have successfully linked your Google Business Profile to your Local Services Ads account
    • If you are experiencing issues or have questions about how to link your Google Business Profile to your Local Services Ads account, contact support.
  3. A booking link is available on the linked Google Business Profile
    • Ensure the correct Google Business Profile is linked to your Local Services Ads. If you are not sure how to confirm this information, contact support
  4. The booking link on your Google Business Profile is managed by one of these partners.
    • Currently, booking on Local Services Ads is supported only by the scheduling partners in this article

If the above criteria are met, the booking link on your Google Business Profile will automatically appear on your Local Services Ads listings. If you still notice that the booking link hasn’t been enabled, contact support.  

2. Where can I see the booking leads from my Local Services ad?

You can view booking leads originating on your ad in your Local Services Ads lead inbox.

3. Where can I learn more about enabling bookings for my Google Business Profile?

Learn more about how to enable organic booking leads for your Google Business Profile in this article. If you don’t have a Google Business Profile yet, you can set one up here.

Related Links

 

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