X, the moonshot factory

X is a moonshot factory.

X is home to inventors, makers, scientists and entrepreneurs, connected by a shared optimism that technology can make the world a better place. We love the challenge of the almost impossible. We invent and launch “moonshot” technologies with a dream of tackling some of the world’s largest problems. We call ourselves the moonshot factory, because we’re trying to build just the right amount of structure to help us systematize innovation.

Explore X projects

We love a good problem.

This is our blueprint for X moonshots: We start with a large problem in the world that if solved, could improve the lives of millions or even billions of people. Then we propose a radical solution that sounds impossible today, almost like science fiction. Lastly, we look for a technology breakthrough that exists today; this gives us the necessary hope that the solution we’re looking for is possible, even if its final form is five to ten years away and obscured over the horizon.

Discover the factory operating manual

We believe innovation is a team sport.

We bring together people from a wide variety of backgrounds and life experiences to approach problems from multiple perspectives. At X, kitesurfers, philosophers, and machinists work alongside fashion designers and aerospace engineers. Xers are makers, whose technology skills are secondary to their intellectual flexibility; we’re curious students for life.

Meet the team at X

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Employee perspectives

• Rethinking failure: why treating your career as an experiment is better than following your passion

  Rethinking failure: why treating your career as an experiment is better than following your passion

  By Kathryn Zealand

  Highlights from “Building Your Path to the Moon: Kickstarting a Career in Taking Moonshots,” a virtual panel at the 2020 Grace Hopper Celebration…

  Oct 1, 2020
• Finding community during Hispanic Heritage Month and Covid-19

  Finding community during Hispanic Heritage Month and Covid-19

  By Gabriela Ortiz

  When I visit my extended family in Mexico, they sometimes tease that I’m so Americanized: I’m “a gringa with a nopal in front of her face,” referring…

  Oct 15, 2020
• Busting the building bottleneck: Accelerating renewable energy with a spirit of innovation

  Busting the building bottleneck: Accelerating renewable energy with a spirit of innovation

  By Adrienne Tsier

  A few years ago, I witnessed one of the most audacious energy technologies of our century. In Seville, Spain, I visited Gemasolar, a unique type of…

  Oct 29, 2020