Jessica Hawthorne-Castro

Jessica Hawthorne-Castro, CEO of Hawthorne Advertising. She is an M.S. in Business Analytics (MSBA) Advisory Board member and was recognized as a distinguished alumna at this year’s LMU Entrepreneurship Wall of Honor.

The agency won 18 major awards for its creative work in 2022, including the following accolades:

• Hermes Creative Awards: Platinum Awards for two TV ads in the Electronic Media / Social Media / Interactive Media category
• Vega Awards: Canopus Winner for two digital video ads in the Video / Online Video (Single) – Advertisement category and a Centauri Winner for a digital video campaign in the Video / Online Video (Campaign) – Advertisement category
• Telly Awards: Silver Winner… Show more

The agency won 18 major awards for its creative work in 2022, including the following accolades:

• Hermes Creative Awards: Platinum Awards for two TV ads in the Electronic Media / Social Media / Interactive Media category
• Vega Awards: Canopus Winner for two digital video ads in the Video / Online Video (Single) – Advertisement category and a Centauri Winner for a digital video campaign in the Video / Online Video (Campaign) – Advertisement category
• Telly Awards: Silver Winner for three TV commercials and a TV campaign in the Regional TV General-Household Products/Packaged Goods, Regional TV General-Miscellaneous and Regional TV Campaign-Business to Consumer categories
• dotCOMM Awards: Platinum Winner for a digital video ad and Gold Winner for a digital video campaign and digital video ad in the Paid Media category
• Davey Awards: Gold Winner for two ads in the General – Commercials category
• MarCom Awards: Gold Winner for two ads in the Television (Broadcast & Cable) category
• Viddy Awards: Platinum Winner for three ads in the Commercials | Broadcast / Non-Broadcast / Web Commercials category Show less

Tim Hawthorne receives Marketing EDGE's, Lifetime Achievement Award.

https://www.prnewswire.com/news-releases/dignitymoves-announces-three-inaugural-communities-focused-on-interim-housing-solutions-and-rebuilding-lives-of-the-homeless-301497427.html?tc=eml_cleartime

DignityMoves, an innovative nonprofit organization focused on building interim supportive housing communities for people experiencing homelessness, announced the launch of their three inaugural DignityMoves communities including San Francisco, Santa Barbara, and Rohnert Park. From $30,000 per… Show more

https://www.prnewswire.com/news-releases/dignitymoves-announces-three-inaugural-communities-focused-on-interim-housing-solutions-and-rebuilding-lives-of-the-homeless-301497427.html?tc=eml_cleartime

DignityMoves, an innovative nonprofit organization focused on building interim supportive housing communities for people experiencing homelessness, announced the launch of their three inaugural DignityMoves communities including San Francisco, Santa Barbara, and Rohnert Park. From $30,000 per room and constructed in just months, these communities and others planned will soon provide hundreds of dignified, private rooms for people who have been sleeping in tents, encampments, and on the streets of California. Show less

Hawthorne Advertising, which recently celebrated its 35th Anniversary, announced that their 2021 ended strong with creative and agency work on behalf of Hawthorne clients earning 50 awards from more than 10 different organizations.

Jessica Hawthorne-Castro worked her way up from account executive at Hawthorne Advertising to the role of CEO, purchasing the company from its founder, her father Tim Hawthorne, in 2015. Since then, Hawthorne-Castro has constantly worked to foster service-oriented relationships with all of the agency’s clients, helping them to envision, create and execute powerful advertising campaigns that build and grow brands, and ignite consumers. As owner, chairman and CEO, she is spearheading the agency’s… Show more

Jessica Hawthorne-Castro worked her way up from account executive at Hawthorne Advertising to the role of CEO, purchasing the company from its founder, her father Tim Hawthorne, in 2015. Since then, Hawthorne-Castro has constantly worked to foster service-oriented relationships with all of the agency’s clients, helping them to envision, create and execute powerful advertising campaigns that build and grow brands, and ignite consumers. As owner, chairman and CEO, she is spearheading the agency’s focus in analytics and web attribution. Her decision to purchase the company under the age of 40 reflects her ambition. As Hawthorne Advertising nears its 35th anniversary this summer, Hawthorne-Castro has worked to expand its reputation and client portfolio beyond that of a traditional direct response agency. Show less

Hawthorne Advertising, a full-service independent advertising agency, is celebrating its 35th Anniversary. Performance and accountability have been staples of Hawthorne Advertising from its inception as an early response advertising pioneer and carried through to its current role as a data-driven agency hyper-focused on metrics and delivering strong return-on-investment for clients.

Jessica Hawthorne-Castro was named the winner of the CEO Leadership Award Winner (Mid-Sized Company). The Business Leadership Awards recognizing leading executives who have demonstrated noteworthy success and accomplishments during the last 24 months. The CFO & CEO Leadership Awards will recognize C-Suite executives for their contributions and leadership within their organizations, the business world, and the community at large.

Hawthorne's Outstanding Work Recognized by the Los Angeles American Advertising Awards, Hermes Awards, Vega Digital Awards and Telly Awards

The Innovation Awards has identified the pioneers, ground-breakers, trailblazers and out-of-the-box thinkers from the corporate world. Each of the award-winners have changed the world in some way, both in large and small quantities by creating new technologies, setting new trends and evolving industry standards over the past 12 months.

The judging panel at CEO Today Magazine determine the eligibility of the CEO/Executive based on achievements throughout the last year. Achievements can be growth in revenues and/or profits, successful turnaround, doing well in difficult economic or industry times, expansion into new markets, leading market share, successful M&A integration, new products/services, new business model, strategy and driving the equality agenda.

This year’s commencement speaker will be Jessica Hawthorne-Castro. A Fairfield native and proud Maharishi School graduate, Hawthorne-Castro is currently based in Los Angeles and the CEO and owner of Hawthorne Advertising. Hawthorne Advertising was founded in Fairfield nearly 35 years ago by Tim Hawthorne, and now has offices in Fairfield, Los Angeles and employees in several other states across the country.

CEO Monthly Magazine highlights the top CEOs from across the globe during 2020.

The Corporate Excellence Awards are designed to celebrate a handful of leading professionals who have gone above and beyond to maintain leadership in their industry, innovate and achieve outstanding results compared to their peers.

The Enterprising Women of the Year Awards is widely considered one of the most prestigious recognition programs for women business owners. Winners have demonstrated that they have fast-growth businesses, mentor or actively support other women and girls involved in entrepreneurship, and stand out as leaders in their communities.

The CEO Today Business Women of the Year awards recognizes women in business, and the achievement of women across a wide range of business categories and sectors. CEO Today is proud to present its awards program dedicated to recognizing the achievements and leadership of women in business. The CEO Today Business Women of the Year Awards recognize women who are the driving force behind their business whilst also driving the equality agenda within their business and beyond.

The CEO Today Global Awards celebrates the outstanding contributions made by the CEOs who drive leading organizations.

The 2019 Public Relations and Marketing Excellence Awards from the Business Intelligence Group awarded Hawthorne Marketing Agency of the Year- Large Company category, and Hawthorne-Castro Executive of the Year.

Hawthorne Advertising was founded nearly 35 years ago by Tim Hawthorne, a pioneer of the direct response television industry. His daughter, Jessica Hawthorne-Castro joined Hawthorne just under 15 years ago, following a successful career in entertainment as an Agent for William Morris Endeavor. She transformed Hawthorne into a full-service, analytics based marketing and advertising agency headquartered in Los Angeles. With a long list of Fortune 500 clients and awards, Hawthorne is a leader in… Show more

Hawthorne Advertising was founded nearly 35 years ago by Tim Hawthorne, a pioneer of the direct response television industry. His daughter, Jessica Hawthorne-Castro joined Hawthorne just under 15 years ago, following a successful career in entertainment as an Agent for William Morris Endeavor. She transformed Hawthorne into a full-service, analytics based marketing and advertising agency headquartered in Los Angeles. With a long list of Fortune 500 clients and awards, Hawthorne is a leader in performance advertising with proven success of launching and growing brands. Today, Hawthorne-Castro is CEO and owner and Tim serves as a strategic advisor. Hawthorne is a certified woman-owned
business by the Women’s Business Enterprise National Council, a Great Place to Work, and on the Inc. 5000 list. Show less

The 2019 Public Relations and Marketing Excellence Awards from the Business Intelligence Group awarded Hawthorne Marketing Agency of the Year- Large Company category, and Hawthorne-Castro Executive of the Year.

The Digiday Worklife Awards named Hawthorne as a 2019 finalist in the "Most Dedicated to Employee Growth" category.

The Stevie® Awards for Women in Business awarded Hawthorne-Castro the Silver Stevie Winner for Woman of the Year in the category of Advertising, Marketing & Public Relations.

Finance Monthly Magazine identifies and honours the most respected companies and individuals in business, the Game Changers. Finance Monthly’s research team draws on the views of thousands of voters including: Finance Monthly readers, investors, analysts, C- level executives, employees, and media professionals.

The 2019, Global 100, are the top 100 of the World’s leading firms and individuals, with votes received from our global readers, in over 163 countries worldwide.

The ASTRID Awards recognized Hawthorne as Gold Winner in the Advertisements category for the CHLA Integrated Campaign and Gold Winner in the Advertisements category for the Sandisk iXpand Integrated Campaign.

The 2019 Stevie® Awards for Great Employers recognizes the world’s best employers and the human resources professionals, teams, achievements and HR-related products and suppliers who help to create and drive great places to work. A diverse group of organizations and individuals around the world are among those recognized.

The Finance Monthly CEO Awards 2019, Identifies and Honors the Most Respected Companies and Their C-Level Executives.

Jessica Hawthorne-Castro received the Entrepreneur Of The Year® 2019 Award in the Transformational Leader category in Greater Los Angeles. As the world’s most prestigious business awards program for entrepreneurs, Entrepreneur Of The Year recognizes entrepreneurs who are excelling in areas such as innovation, financial performance and personal commitment to their businesses and communities, while also transforming our world.

The Corporate LiveWire judging panel was particularly impressed with Jessica's strong leadership credentials, flawless attention to detail and incredible vision, as well as her proven track record for transforming data into insight that's actionable.

Hawthorne CEO Jessica Hawthorne-Castro Earns Semifinalist Nomination for the EY Entrepreneur Of The Year® 2019 Greater Los Angeles Region Award. Advertising Industry Leader Recognized as Innovator in Analytics-Driven, Direct Response Advertising for Fortune 500 Brands.

Jessica was a Ernst & Young POWER UP Coach for the LA Clippers in celebration of Women’s History Month. She joined other successful women of the LA Clippers for a professional development and strategy session on how to mindfully take control of your career, and build a supportive and positive team.

Jessica Hawthorne-Castro Named One of The Most Influential Marketers in Southern California by Los Angeles Business Journal.

Hawthorne-Castro was selected as a finalist to receive the President’s Award at the 2019 Women of Influence Awards in Orange County in in celebration of Women’s History Month.

Hawthorne-Castro was winner of the Winner Of CEO Today Global Awards, an award dedicated to recognizing strong and innovative leadership amongst business leaders operating around the world. CEO Today magazine has worked with and featured some of the most innovative, forward-thinking, thought-leading CEOs in business today. Having featured CEOs from across every region and from all of the key business sectors, CEO Today magazine is ideally placed to recognize and applaud those CEOs that have… Show more

Hawthorne-Castro was winner of the Winner Of CEO Today Global Awards, an award dedicated to recognizing strong and innovative leadership amongst business leaders operating around the world. CEO Today magazine has worked with and featured some of the most innovative, forward-thinking, thought-leading CEOs in business today. Having featured CEOs from across every region and from all of the key business sectors, CEO Today magazine is ideally placed to recognize and applaud those CEOs that have disrupted their industry’s status quo and taken their company to new heights of innovation and growth. Show less

Hawthorne-Castro is the Winner Of Finance Monthly’s 2019 Game Changer Award. For the third year in a row, the Finance Monthly Game Changers Awards celebrate the success, innovation and strategic vision of some of the world’s most driven professionals across a wide variety of sectors and industries. All of the 2019 Game Changers Awards winners are recognized professionals, whose exceptional business practices, enthusiasm and commitment are worth celebrating.

Shining a spotlight on women executives, entrepreneurs, and organizations run by women, winners in the 2018 Stevie® Awards for Women in Business. The Stevie Awards for Women in Business is an international competition produced by the creators of the prestigious International Business Awards® and American Business Awards®. The Stevie is widely considered to be the world’s premier business award.

Shining a spotlight on women executives, entrepreneurs, and organizations run by women, winners in the 2018 Stevie® Awards for Women in Business. The Stevie Awards for Women in Business is an international competition produced by the creators of the prestigious International Business Awards® and American Business Awards®. The Stevie is widely considered to be the world’s premier business award.

Sharing more creative award wins this week! Hawthorne has been selected as a winner of 8 Davey Awards (1 Gold, 7 Silver) through multiple client campaigns. The Davey Awards themselves, as the annual awards that honor the achievements of the “Creative Davids” who derive their strength from big ideas, rather than stratospheric budgets. Winning campaigns include HomeAdvisor, L'Oreal, LeafFilter, Credit One and Craftsy. https://www.daveyawards.com

Hawthorne has been selected as a Bronze Winner of the creative 2018 Galaxy Awards for the work submitted for L’Oreal in both TV Ad and Video Campaign categories.

W3 Awards Hawthorne received a W3 Award, which honor websites, online advertising & marketing, mobile sites/apps, video, and social. Silver: Social Video Campaign for "Influencer" for thredUp

dotCOMM Awards This year, Hawthorne won 5 dotCOMM awards, which honor excellence in web creativity and digital communication.
• Platinum: Online Ad Campaign "EverPure" for L'Oreal
• Gold: Video for the Web Short Form "Roof to Foundation" for LeafFilter; "Summer Moments" for SanDisk
• Gold: Microsites "Points of Light" for Gemmy
• Honorable Mention: Online Ad Campaign "Influencer" for thredUp
• Honorable Mention: Website; Business to Consumer "Points of Light" Dual Microsite for… Show more

dotCOMM Awards This year, Hawthorne won 5 dotCOMM awards, which honor excellence in web creativity and digital communication.
• Platinum: Online Ad Campaign "EverPure" for L'Oreal
• Gold: Video for the Web Short Form "Roof to Foundation" for LeafFilter; "Summer Moments" for SanDisk
• Gold: Microsites "Points of Light" for Gemmy
• Honorable Mention: Online Ad Campaign "Influencer" for thredUp
• Honorable Mention: Website; Business to Consumer "Points of Light" Dual Microsite for Gemmy Show less

Jessica Hawthorne-Castro, CEO of Hawthorne, has been named as one of the Gold Winners of The CEO World Awards, within the Female CEO of the Year category. The CEO World Awards are an annual industry and peers recognition program honoring CEOs and organizations of all types and sizes in North America, Europe, Middle-East, Africa, Asia-Pacific, and Latin-America. The Annual CEO World Awards is part of the SVUS Awards® recognition program from Silicon Valley.

Our CEO, Jessica Hawthorne-Castro received multiple leadership honors! She has been named winner of the 2018 Finance Monthly CEO Award, has been honored in the CEO Today Business Woman of the Year Awards 2018, and is a nominee for the 2018 Los Angeles Business Journal Women’s Council & Awards.

Our CEO, Jessica Hawthorne-Castro received multiple leadership honors! She has been named the winner of the 2018 Finance Monthly CEO Award, has been honored in the CEO Today Business Woman of the Year Awards 2018, and is a nominee for the 2018 Los Angeles Business Journal Women’s Council & Awards.

descriptionJessica Hawthorne-Castro Recognized As A Winner Of The 2018 Finance Monthly CEO Awards. Every year, the Finance Monthly CEO Awards celebrate the achievements of some of the most respected CEOs across a wide variety of sectors and industries globally. After months of careful research, Finance Monthly is excited to provide recognition to some of the most exceptional leaders in business today. Finance Monthly has identified ambitious and forward-thinking CEOs who have demonstrated… Show more

descriptionJessica Hawthorne-Castro Recognized As A Winner Of The 2018 Finance Monthly CEO Awards. Every year, the Finance Monthly CEO Awards celebrate the achievements of some of the most respected CEOs across a wide variety of sectors and industries globally. After months of careful research, Finance Monthly is excited to provide recognition to some of the most exceptional leaders in business today. Finance Monthly has identified ambitious and forward-thinking CEOs who have demonstrated strong leadership and contributed to both their industry and wider society. Show less

Our CEO, Jessica Hawthorne-Castro received multiple leadership honors! She has been named winner of the 2018 Finance Monthly CEO Award, has been honored in the CEO Today Business Woman of the Year Awards 2018, and is a nominee for the 2018 Los Angeles Business Journal Women’s Council & Awards.

Hawthorne announced that it has won 30 creative awards thus far in 2018. The awards—granted by four different organizations and recognizing 16 different Hawthorne campaigns—highlight the high-quality, results-driven work that the agency consistently creates for its clients. Telly Awards, Hermes Creative Awards, ASTRID Awards and Communicator Awards.

Jessica Hawthorne-Castro has been nominated for L.A. Business Journal 2018 Women’s Council & Awards. The upcoming summit event, which builds on a 25-year tradition, will honor women executives in the Los Angeles County area on their outstanding achievements in business.

Hawthorne will moderate a Webinar for the Data Marketing Association focusing on "DRTV 101 for Brand Marketers: The Expanding Role of DRTV in the Brand Marketing World" featuring Hawthorne's CEO Jessica Hawthorne-Castro, Hawthorne's Chief Strategy Officer, George Leon, and Senior Vice President of Marketing at Le Tote, Nick Fairbairn.

YPO Best Business Event 2017
YPO Los Angeles Chapter hosted by Jessica Hawthorne-Castro
"Responsibility to Freedon of Expression"

Jessica Hawthorne-Castro, CEO of Hawthorne, a creative, analytics and technology-driven advertising agency, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies.

Hawthorn has won a 2018 Communitas Award for its leadership and excellence in community service and corporate social responsibility. The Communitas Awards recognize exceptional businesses that unselfishly give of themselves and their resources to their communities. The award is a testament to Hawthorne's deep and ongoing commitment to giving back.

The Business Intelligence Group recently announced that Hawthorne has won "Marketing Agency of the Year" in the 2018 Public Relations and Marketing Excellence Awards. Hawthorne, a creative, technology-driven advertising agency, specializes in data-focused ad campaigns to support business growth for an expansive base of Fortune 500 brands like Gerber, Spectrum and HomeAdvisor

Hawthorne announced it has won 30 creative awards in the second half of 2017, bringing its total to 59 so far this year, including 27 digital content awards. The awards, granted by five different organizations, recognized 13 campaigns across multiple categories and clients, highlighting the consistent high-quality and breadth of Hawthorne's work.

Inc. magazine hosted it’s 2017 Inc 5000 Awards Gala and Hawthorne was awarded the most prestigious ranking of the nation’s fastest-growing private companies.

Jessica Hawthorne-Castro, CEO/owner of Hawthorne, announced today that she has joined the DMA ECHO Board of Governors, the elite group behind one of the most coveted prizes in marketing. The vote was unanimous and Hawthorne-Castro’s first meeting with the board will be at the DMA’s annual ECHO Awards Gala, held Sunday, October 8th in New Orleans.

Hawthorne, a creative, analytics and technology-driven advertising agency, today announced that it has won 29 creative awards in 2017, just five months into the year. The awards—granted by five different organizations and recognizing 17 different Hawthorne campaigns—showcase the high-caliber work that the agency consistently creates for its clients.

Hawthorne is proud to announce that the Los Angeles Business Journal has selected owner/CEO Jessica Hawthorne-Castro as a finalist for the L.A. Biz Women of Influence awards for the second year in a row. This program honors women business leaders who innovate, succeed and pay it forward. The winners will be announced at the Women’s Summit on Friday, June 23 at the JW Marriott Los Angeles L.A. Live.

Hawthorne CEO Jessica Hawthorne-Castro Earns Semifinalist Nomination for the EY Entrepreneur Of The Year® 2017 Greater Los Angeles Region Award. Advertising Industry Leader Recognized as Innovator in Analytics-Driven, Direct Response Advertising for Fortune 500 Brands.

Hawthorne, the leader in accountable and analytics driven advertising, announced today it earned two award wins including a Great Place to Work® award and a Business Improvement Award from the Fairfield Chamber of Commerce. Hawthorne received the certification from the independent analysts at Great Place to Work® based on the extensive ratings from anonymous employee surveys.

Hawthorne, the leader in accountable and analytics-driven advertising, announced today it received two nominations from DMN, the leading provider of digital and data-driven marketing analysis, research, and content. CEO Jessica Hawthorne-Castro was honored as a 2017 "Woman to Watch" for the "Marketing Hall of Femme." In addition, Hawthorne earned a finalist award for the "Consumer" category for its creative campaign for Dexcom. The "Women to Watch" list includes the best and brightest female… Show more

Hawthorne, the leader in accountable and analytics-driven advertising, announced today it received two nominations from DMN, the leading provider of digital and data-driven marketing analysis, research, and content. CEO Jessica Hawthorne-Castro was honored as a 2017 "Woman to Watch" for the "Marketing Hall of Femme." In addition, Hawthorne earned a finalist award for the "Consumer" category for its creative campaign for Dexcom. The "Women to Watch" list includes the best and brightest female talent in the marketing industry. The Marketing Hall of Femme event on April 26, 2017 features a Summit & Awards Program, where attendees can meet the 2017 Breakthrough Women. Show less

Hawthorne, the leader in accountable and analytics driven advertising, announced today it received eight Davey Awards from the Academy of Interactive and Visual Arts. Hawthorne's work with Broan-NuTone, Dyson, Equifax, VARIDESK, HomeAdvisor, and 3M all earned award wins.

Hawthorne, the leader in accountable and analytics driven advertising, announced today several of the company's creative campaigns won several prestigious Silver W3 Awards from the Academy of Interactive and Visual Arts. The W3 Awards honors outstanding Websites, Web Marketing, Web Video, Mobile Sites/Apps & Social content created by some of the best interactive agencies, designers, and creators worldwide.

Hawthorne CEO Jessica Hawthorne-Castro will serve as moderator for Marketing EDGE's first joint Student Career Forum Panel with Electronic Retailing Association (ERA) at the ERA D2C Conference on September 14. The panel discussion will take place at the Wynn Las Vegas Hotel starting at 10:40 a.m. and will include panelists from Proactiv, Zappos and Get Fresh Companies.

Hawthorne, the leader in brand response advertising, today announced that the
company was awarded top accolades with 1st place Silver and Bronze awards in the
37th Annual Telly Awards. The prestigious prizes were awarded for two campaigns
Hawthorne created for Equifax: a 15-second spot entitled "Grownups," which won a
Silver Telly (the highest category honor), and a 30-second ad called "Everywhere
You Can't Be," a Bronze winner in the Film/Video Marketing category.

Jessica Hawthorne-Castro has been nominated for two L.A. Business Journal 2016 Women's
Summit awards. The upcoming summit event, which builds on a 23-year tradition, will honor women executives in the Los Angeles County area on their outstanding achievements in business.

Hawthorne Direct CEO Hawthorne-Castro to Moderate "Taking the Challenge" Seminar at DRMA Response Expo 2016. The discussion will explore the expansion of the omnichannel consumer, and how that expansion has significantly grown opportunities for new brands to challenge
established leaders in various venues.

The Business Intelligence Group is announcing Hawthorne Direct as a winner in their 2016 Public Relations and Marketing Excellence Awards. Hawthorne was one of 11 firms who were recognized for delivering superior results for their clients/organization.

Hawthorne is an analytics-driven advertising agency leading campaigns for some of the world's top brands. The company engages, informs and persuades customers, driving significant market share growth and delivering value by combining… Show more

The Business Intelligence Group is announcing Hawthorne Direct as a winner in their 2016 Public Relations and Marketing Excellence Awards. Hawthorne was one of 11 firms who were recognized for delivering superior results for their clients/organization.

Hawthorne is an analytics-driven advertising agency leading campaigns for some of the world's top brands. The company engages, informs and persuades customers, driving significant market share growth and delivering value by combining creative services with data science. Show less

L.A. Biz and Biz Women has selected its second class of honorees for its Women of Influence Awards, and 50 extraordinary women made the cut. We were looking for women who have demonstrated a track record of success in their businesses or careers, and who also put a premium on mentoring those around them and supporting the next generation of women in business.

The DRMA – the alliance for performance-based marketers – and Response Magazine are proud to announce eight nominees for the Fifth Annual DRMA Member of the Year Award. “We are proud to present this group of eight leaders who represent the best values of our industry,” says John Yarrington, publisher of Response and co-founder of the DRMA. “Every day, through their actions and efforts, these nominees work to better – and to expand the scope of – our industry and the DRMA. We thank our… Show more

The DRMA – the alliance for performance-based marketers – and Response Magazine are proud to announce eight nominees for the Fifth Annual DRMA Member of the Year Award. “We are proud to present this group of eight leaders who represent the best values of our industry,” says John Yarrington, publisher of Response and co-founder of the DRMA. “Every day, through their actions and efforts, these nominees work to better – and to expand the scope of – our industry and the DRMA. We thank our nominating committee for helping us bring such a stellar group to our voting members.” Show less

Hawthorne Direct, the leader in brand response advertising, announced today its Chairman/CEO/Owner Jessica Hawthorne-Castro will be speaking at the upcoming ERA D2C show, the world's largest direct response industry convention. She is part of a panel titled "Big Data's Secret Sauce" which will be conducted on October 8th. Ms. Hawthorne-Castro will join other panelists to discuss the pressing need for Big Data-driven analytics and attribution in the direct response industry. She will explore how… Show more

Hawthorne Direct, the leader in brand response advertising, announced today its Chairman/CEO/Owner Jessica Hawthorne-Castro will be speaking at the upcoming ERA D2C show, the world's largest direct response industry convention. She is part of a panel titled "Big Data's Secret Sauce" which will be conducted on October 8th. Ms. Hawthorne-Castro will join other panelists to discuss the pressing need for Big Data-driven analytics and attribution in the direct response industry. She will explore how conversion rates can be increased when marketers use performance measurement and assessment data to fine tune their paid and natural search tactics in tandem with their TV campaigns. Joining her on the panel are Eric Fischer, Director of Global Brand Media at GoDaddy, Marc Kravets, Executive Vice President of Murad, LLC, and Rhonda Tate, VP of Direct Response for RW Direct, Positec Tool Group. Show less

Hawthorne Direct CEO and Chairman Jessica Hawthorne-Castro has been named a Direct Marketing News 2015 40Under40 winner. This recognition is awarded to an elite group whose talent and accomplishments distinguish them among the executives leading the direct marketing industry today. The Direct Marketing News 40Under40 honors the achievements of exceptional marketers. Recipients represent the best young marketers who have helped significantly grow their companies, wow their clients, and influence… Show more

Hawthorne Direct CEO and Chairman Jessica Hawthorne-Castro has been named a Direct Marketing News 2015 40Under40 winner. This recognition is awarded to an elite group whose talent and accomplishments distinguish them among the executives leading the direct marketing industry today. The Direct Marketing News 40Under40 honors the achievements of exceptional marketers. Recipients represent the best young marketers who have helped significantly grow their companies, wow their clients, and influence the industry. As CEO and Chairman of Hawthorne Direct, a leader in brand response advertising, Hawthorne-Castro has strategically positioned her company to lead the new marketing revolution.
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Jessica Hawthorne-Castro will moderate a panel at Mediapost's OMMA LA, a summit that explores how digital technology can provide brands with unique opportunities to tell compelling stories. The panel -- titled "Data And Mortar: The Digital Art and ROI Of The Retail Sale" -- will explore how retail digital marketers can leverage data to drive real results.

The Business Intelligence Group recently announced that Hawthorne has won "Marketing Agency of the Year" in the 2018 Public Relations and Marketing Excellence Awards. The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization's proprietary and unique scoring system selectively… Show more

The Business Intelligence Group recently announced that Hawthorne has won "Marketing Agency of the Year" in the 2018 Public Relations and Marketing Excellence Awards. The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry and business award programs, business executives—those with experience and knowledge—judge the programs. The organization's proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers. Show less

W3 Awards Hawthorne received 1 W3 Award, which honor websites, online advertising & marketing, mobile sites/apps, video, and social.
• Silver: Social Video Campaign for "Influencer" for thredUp