Zoo wayfinding

Project services: Parking & Zoo Wayfinding System, Site Assessment & Planning, Concept Development & Testing, Design, Illustration, Fabrication Installation.

Totem-like signage for the National Zoo designed by Lance Wyman in 1975

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Icon Design, Graphic Design, Environmental Graphics, Adobe Illustrator, Adobe Photoshop, Adobe InDesign

The Minnesota Zoo logo combines an 'M' with a Minnesota moose. It was part of the zoo's wayfinding system of typography, symbols, and signs.

Saint Louis Zoo Interpretive Signs Custom Zoo Sign Systems As the Saint Louis Zoo’s trusted custom sign and environmental graphic fabricator for over 20 years, Engraphix has extensive experience in zoo interpretive and wayfinding signage. From weatherproof donor walls to interactive animal exhibits, our ability to deliver high-quality custom signage is unmatched. The Saint Louis

The new zoo in Saint Petersburg is a brand new approach to communication with animals.

Zoo Knoxville had recently undergone a new branding campaign and came to Gecko Group to create a new site wide wayfinding system that embraced the updated brand look and feel. After a site analysis we determined the layout of the Zoo was divided into two distinct zones after the entry plaza. By naming, color coding, and creating a new map with key zone features, we were better able to direct visitors and communicate all the many exhibits and experiences the Zoo has to offer. #wayfinding