Any leads or intros would be appreciated!
Hello LinkedIn network! I’m keen to meet someone at Twitch who can work with a Big Cookie client on their strategy on the platform. Please let me know if anyone could help with an intro! Thanks 🙏🏼
Big Cookie
Technology, Information and Media
Know Your Fans. Cultivate Your Community. Build Your Business.
About us
Big Cookie is a creator management services company, supporting the creator industry in all aspects of their digital business infrastructure. Our customized & managed MarTech solutions empower artists and their teams with audience data, fan community management, and eCommerce revenue growth. We deliver timely audience insights, fuel fan engagement, all aimed at building sustainable, long-term businesses for artists & creators.
- Website
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https://www.bigcookie.co
External link for Big Cookie
- Industry
- Technology, Information and Media
- Company size
- 1 employee
- Headquarters
- Liverpool
- Type
- Privately Held
Locations
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Primary
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Liverpool, GB
Employees at Big Cookie
Updates
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Of course the majors are going to build their own proprietary platforms and teams around 'Super Fans'. If it helps their artists develop relationships with their fans, then I'm all for it. However, it begs the fundamental question: Who do you want to own YOUR DATA and your relationship with YOUR FANS? Your label? Or YOU? Your (sustainable) business is built on direct relationships with your fans. Own your data, own your business.
Helping artists & builders grow stronger businesses | Follow to keep up on Where Music's Going.
Warner is building a superfan app. It will be cross-platform, connect artists & fans directly, and probably monetize the hell out em. "I firmly believe in the power of a superfan" - Robert Kyncl, Warner CEO Here's what he has to say about it: "I've assembled a team of incredible technology talent who are working on an app where artists can connect directly with their superfans...and we're focused on making sure that artists get data on these superfans." I thought this was the most interesting piece: "Artists want to work with every single platform...they don't want to optimize just for one platform over another. So a solution like this for superfans has to be a cross-platform solution." Platformless is smart. Maybe they attempt to get around platform exclusivity by offering the same superfan add-ons wherever you stream? We shall see. The app rolls out later this year.